HolyCoast: Another Useless Boycott
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Thursday, January 05, 2006

Another Useless Boycott

There's a bit of a kerfuffle in the TV biz right now about a new NBC show - The Book of Daniel. The usual Christian conservatives are up in arms about the content and are trying to push a boycott:
Two NBC affiliates in Arkansas and Indiana are turning the page on upcoming series "The Book of Daniel," which has been drawing criticism for its portrayal of Christianity.

The series depicts an Episcopalian minister, played by Aidan Quinn, struggling with an addiction to Vicodin, among other problems in his diocese. Jesus is actually a character on the series, depicted in imagined conversations with the minister.

Last month, the conservative American Familuy Assn. began calling on affiliates and advertisers to bail out of "Daniel." Many stations have been flooded with e-mails and calls from viewers objecting to the series.

KARK-TV in Little Rock, Ark., and WTWO-TV in Terre Haute, Ind., announced Wednesday they would pre-empt "Daniel," when it premieres Friday at 9 p.m. Both are owned by Nexstar Broadcasting Group,

KARK-TV declined to air "Daniel" citing "careful consideration" of viewer feedback. Little Rock's WB affiliate, KWBF-TV, will air "Daniel" instead.

These kinds of boycotts never work, and all they do is draw more attention to the subject of the boycott. The article above is a classic example of that.

Chances are the show is bad enough that it will die on its own with or without the extra fanfare of the boycott.

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