Fortunately Tony Snow, unlike his predecessor Scott McClellan, is a TV veteran and will certainly look more comfortable and confident in the role of press secretary. He'll need all the patience he can muster as he takes on the vultures in the press room.The Washington press corps -- working in an industry that's been transformed by talk radio, 24-hour cable news and the Internet -- still views the White House briefing room as it was back in the 1950s -- or the '60s, '70s, '80s or even early '90s. Despite dramatic changes forged by live coverage and instant analysis, the press fondly adheres to the notion that the briefing can be conducted the way it used to be.
But as Tony Snow, the new White House press secretary, will soon discover, the briefing is no longer a briefing, it's a TV show.
Gone are the days when this daily session was a serious affair, with mostly serious questions asked and mostly serious answers given. Instead, the public is now treated to a spectacle in which the media do their best to pressure the White House, regardless of which party is in power, into admitting that much of what the president is doing is wrong, and the White House pushes back. The two sides talk past each other, and the viewing public gets to watch a good fight.
Thursday, April 27, 2006
A Veteran Press Secretary Cautions the New Guy
Ari Fleischer, President Bush's first press secretary, writes an op-ed today in the Washington Post on what the press briefings have become and what Tony Snow can expect in his new job:
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