HolyCoast: "Betray Us" Ad Hurt MoveOn More Than Anyone Else
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Tuesday, September 25, 2007

"Betray Us" Ad Hurt MoveOn More Than Anyone Else

Captain Ed has the results of a Rasmussen poll on the now infamous MoveOn.org "Betray Us" ad, and it looks like the ad badly backfired on the liberal organization:
Twenty-three percent (23%) of Americans approve of an ad run in the New York Times “that referred to General Petraeus as General Betray Us.” A Rasmussen Reports national telephone survey found that 58% disapproved. Those figures include 12% who Strongly Approve and 42% who Strongly Disapprove.
Self-identified liberals were evenly divided—45% approve and 39% disapprove. However, only 19% of moderate voters approve while 62% disapprove.

Forty-seven percent (47%) of all adults say that “stunts like the MoveOn.org ad” hurt the cause they believe in. Only 12% believe they help the cause while 17% say there is no impact. Twenty-four percent (24%) are not sure. Again, political liberals are divided with 27% saying they help and 32% taking the opposite view. Fifty percent (50%) of moderates and 57% of of conservatives say that these sorts of events hurt the cause the group is trying to promote.

MoveOn might have picked up a few bucks from their most liberal supporters, but they marginalized themselves badly among moderates and anyone to the right of Fidel Castro.

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