McCain Plans to Run Ads During Dem Convention Coverage

Why not?

Sen. John McCain has so much spare cash on hand — he collected a record $27 million in July — that the Republican candidate plans to run campaign ads during the networks’ coverage of the Democratic National Convention later this month.

Because Mr. McCain has agreed to accept $84 million in public financing for the general election, the presumptive presidential nominee has only until Sept. 4, when he accepts his party’s nomination, to spend the more than $21 million he has on hand.

Advice to Team McCain: Run the funny ads. Don't be heavy-handed. Continue poking fun at Obama and those ads will help you. If you go into major attack mode it will be seen as bad form and could hurt.

And think about creating ads that look like they're from a convention correspondent or something. You could really have fun with this if you tried. You have to spend the money anyway - go for the gold!