Shock Poll of the Day

Rasmussen will poll just about anything:

For many adults, today’s all about Mom.

But just 31% of Americans rate Mother’s Day as one of the nation's most important holidays, according to a new Rasmussen Reports national telephone survey. Five percent (5%) rank it among the least important holidays, but most (61%) say it is somewhere in between the two. That’s roughly in line with previous surveys this time a year. (To see survey question wording, click here.)

Regardless of the holiday's ranking, most of those whose mothers are still alive plan to honor her in one way or another. Sixty-three percent (63%) plan to visit Mom today, while another 33% intend to call. Just four percent (4%) will do neither.

One-in-four (24%) plan to send their mother flowers.