The Boys Behind the Bus

There's nothing the press wants more than what it can't have (from Top of the Ticket):

Sarah Palin, with her counterintuitive secret publicity bus tour, is demonstrating one of the most important rules of American politics:

There is nothing the U.S. media wants more than something it thinks it can't have. Hence the power of news leaks that manipulate the thrust of their initial presentation. Hard-to-get is a rigid rule of human behavior. Ask any teenage boy or girl.

And there are few things more sweet to Palin and her fervent supporters cheering their TV sets this week than the image of a hungry know-it-all "lamestream media" caravan of 15 or more vehicles traipsing along behind her red-white-and-blue bus enroute to they-know-not-where to do they-know-not-what.

To make it worse, each one of the frustrated, confused chasers knows that Fox News' Greta Van Susteren is riding along with the not-yet-and-possibly-never Republican presidential candidate, filing exclusive conversations for her audience to gobble up that only enhance Palin's already million-dollar value to FNC. Can you hear the teeth grinding? While Palin smiles and waves away?

The day's best line came from a CBS News producer who tried to claim that the lack of information from Palin's lumbering bus was endangering the dozen competing media vehicles trailing behind, uninvited.

As Michelle Malkin puts it so succinctly here, "The boys behind the bus."

Speaking of CBS, Katie Couric's unemployed now. And forget that front porch in Alaska. Sarah Palin can see revenge from her rear window.

Not that such a thing would ever cross the mind of the 2008 vice presidential candidate whose instant popularity and inexperienced gaffes invited so much media mocking and political hostility back when she needed those people to get out John McCain's campaign message.

Polls schmolls. The tables are turned now. And it's the best political entertainment of the campaign so far.

The media on campaigns is accustomed to being courted, even catered to with assigned airplane seats, meals, transportation to events, seats waiting, transcripts, the upcoming advance schedule, self-serving secrets confided.

But now they want/need Palin more than vice versa. They know the ratings when she's on. And they know bosses love ratings. So, they follow along in the exhaust.

"I don’t think I owe anything to the mainstream media," Palin said on Fox. "I think that it would be a mistake for me to become some kind of conventional politician and doing things the way it’s always been done with the media, in terms of relationships with them.”

The press has now resorted to claiming that Palin's refusal to give them an itinerary is creating a dangerous situation for reporters who are stuck chasing her bus around. Poor babies.