Despite massive publicity, two new books chronicling the Sarah Palin soap opera -- The Rogue: Searching for the Real Sarah Palin by veteran political writer Joe McGinnis and Deer in the Headlights: My Life in Sarah Palin's Crosshairs by Bristol Palin baby daddy Levi Johnston -- have gotten a lukewarm response from the buying public since their release on Tuesday. Hard sales numbers will not be available for a week but the rankings on Amazon and Barnes & Noble provide a good indication of consumer interest. The Rogue is ranked in the fifties on both Amazon and Barnes & Noble. Deer in the Headlights is hovering in the seven hundreds on Amazon and in the two hundreds on Barnes & Noble. Both books had weak pre-sale numbers as well with The Rogue in the high hundreds and Deer in the Headlights in the high thousands.None of this means there's massive support for Sarah Palin out there, though when Palin's own book came out it was at the top of book sales lists and had people lining up to get it...especially if she was there to sign them. It could be that the Palin-mania days are over and the lack of interest in the new books means there's a lot of "meh" out there about her.
It appears that although she has very vocal opposition, they're not willing to part with their dollars to read books by her detractors.