A Pennsylvania convenience-store chain is taking heat from critics who say its new billboard campaign promoting a fried chicken sandwich contains foul language.If "frickin'" is a bad word because it sort of sounds like something else, how have they gotten away with "Sheetz" all these years?
Sheetz unveiled the "Crispy Frickin' Chicken" billboards at the beginning of this month. Spokeswoman Monica Jones says about one-third of the company's 346 stores carry the sandwich, and the campaign consists of 100 billboards placed near those locations.
Jones says the campaign is aimed at young adults, and the company didn't intend to offend anyone.
Altoona-based Sheetz recently removed one billboard in Hazle Township, near Hazleton, after local officials fielded complaints.
Here's how World Net Daily reported the story:
Christian couple: 'Frickin' Chicken' sign is 'profane'
Family calls F-word slogan offensive, 'euphemism for fornication'
I understand that they'll be going after the Home Depot hardware department next for selling screws.
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