A fast food chain’s racy new advertising campaign has left at least one teacher’s organization demanding it be pulled.The only problem I have with the ad is that the giant juicy burger shown at the end doesn't look anything like what I got when I ordered the Patty Melt last weekend. What I got not only had flat buns, but flat meat too.
The ad for St. Louis, Missouri-based Hardee’s Corporation features a sexy teacher, making provocative moves in front of the class while two students rap to a song called "Flat Buns,” according to a report on myFOXstl.com.
"How irresponsible can you get?” said the Tennessee Education Association in a statement on their website. ”At this very moment, there are female teachers in high school classrooms with 30+ students who are working hard to teach our children so that they can compete in today's world. It is unbelievably demeaning to every one of them to promote a television advertisement showing a young teacher gyrating on top of her desk while boys in the class rap about her body in order to sell hamburgers!"
Hardee’s claims the ad is obviously a spoof, pointing out that the target demographic for the ad is young men who find this type of ad campaign appealing.
Sunday, September 09, 2007
Tennessee Teachers Not Happy With Hamburger Ad
The Hardees Corporation, which is Carl's Jr. in California, has started a new ad campaign for their Patty Melt sandwich. As has often been the case with this company the ad is creating some controversy:
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